Unified Designer
Product Designer
An early iteration of the Showcase app, then called "Unified", involved an online design tool in which professional designers could create and sell card design templates on a marketplace within the app.
Once the designer put their design for sale, users on the mobile app could purchase the design and customize it with their information.
Refinement
After many iterations of the custom design store, it became clear that the designs were not reflective enough of the users company—which they would be representing at events.
There was also a large amount of work required from the user in order to customize them. I decided to move towards a simpler, brand oriented approach.